Market-led strategic change :
Piercy, Nigel.
Market-led strategic change : - 2nd ed. - Oxford ; Boston : Butterworth-Heinemann, 1997. - xiv, 665 p. : ill. ; - The marketing series. Professional development .
0750632852
Marketing
658.8 PIE
Market-led strategic change : - 2nd ed. - Oxford ; Boston : Butterworth-Heinemann, 1997. - xiv, 665 p. : ill. ; - The marketing series. Professional development .
0750632852
Marketing
658.8 PIE